Words of the Week – lifestyle businesses


Lifestyle businesses exist to balance income needs with quality of life needs. The goal is to generate enough income to maintain a lifestyle that appeals to the founder, not to scale the business in hopes of a Google-sized IPO.

Giving entrepreneurs the skills to build lifestyle businesses represents an interesting trend in today’s MBA world. Business thought leaders are moving beyond shareholder value to value sustainability and personal growth. I approve.

Author: Grayson Leverenz

Grayson Leverenz founded MBA in the USA® to help international students build networks, find jobs, and have fun in the USA. Hundreds of global professionals have benefited from Grayson’s intercultural workshops, and she has worked with people from Brazil, China, India, South Africa, South Korea, the UK, and the USA to build effective virtual teams and craft brilliant careers.

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